Turning Insights
Into Intelligent Decisions

Welcome to Digi Market Research Associates - a trusted Consumer Insights Agency helping businesses understand people, markets, and opportunities with clarity and confidence. We combine advanced analytics with deep human understanding to deliver Market Research Services that turn data into smarter strategies, stronger decisions, and measurable results.

Who We Are

Insight That Makes Decision-Making Clear

At Digi Market Research Associates, we go beyond collecting data, we uncover what truly drives consumer behaviour. Our approach blends qualitative depth, quantitative accuracy, and industry expertise to present insights that are clear, structured, and directly aligned with your strategic goals.

We listen to people, observe real behaviour, analyse patterns, and convert complex information into meaningful recommendations. Whether you’re launching a new product, evaluating your competition, or understanding market potential, we ensure decisions are backed by confidence, not assumptions.

What Services We Offer

End-to-End Market Research Services for Every Business Need

We offer a full suite of research solutions designed to help brands understand their audiences, test ideas, evaluate markets, and track performance.

Quantitative Research

→ Consumer Surveys & Brand Tracking
→ Usage & Attitude Studies
→ Market Segmentation & Sizing
→ Product & Concept Testing
→ Customer Satisfaction & NPS Tracking

Qualitative Research

→ Focus Groups & In-Depth Interviews
→ Ethnographic & Observational Studies
→ Online Communities & Diaries
→ Customer Journey Mapping
→ Expert & Stakeholder Interviews

Data Analytics & Insights

→ Predictive Analytics & Forecasting
→ Social Media Listening
→ Sentiment Analysis
→ Competitor & Trend Analysis
→ Dashboarding & Data Visualization

Industry-Specific Solutions

→ FMCG & Retail
→ Healthcare & Pharma
→ Technology & B2B
→ Financial Services

Whether you need complete project management or support in specific areas like fieldwork, survey design, or analytics, our flexible services adapt to your business needs.

Key Research Offerings

We Specialize More On

→ Market and industry assessments
→ Consumer and competitive analysis
→ Brand and perception studies
→ Product concept and feasibility testing
→ Pharmaceutical Market Research
→ Mystery Audits
→ Household studies
→ Social studies
→ Qual and Quant Research
→ IDI and FGD
→ CLT
→ Adhoc Studies
→ Nielsen Studies

→ Market and industry assessments
→ Consumer and competitive analysis
→ Brand and perception studies
→ Product concept and feasibility testing
→ Pharmaceutical Market Research
→ Mystery Audits

→ Household studies
→ Social studies
→ Qual and Quant Research
→ IDI and FGD
→ CLT
→ Adhoc Studies
→ Nielsen Studies

Why Choose Us

Your Trusted Consumer Insights Partner

Choosing Digi Market Research Associates means partnering with a team that values accuracy, clarity, and integrity.

→ Insights Beyond Data - We uncover the human motivation behind numbers.

→ Tailored Strategies - Solutions designed around your market, goals, and challenges.

→ Tech-Enabled Research - AI-driven tools for faster, sharper insights.

→ Global Reach - Reliable field partners and respondents across countries.

→ Experienced Team - Decades of cross-industry expertise powering every project.

Our Vision

To become the most trusted partner in market intelligence, delivering clarity, accuracy, and meaningful insights that help businesses grow with confidence.

Our Mission

To empower organizations with dependable, data-driven insights that guide smarter decisions, spark new opportunities & create measurable, long-term impact.

Let’s Work Together​

Get in touch today — let’s turn your questions into clarity and your data into strong decisions.

+91 8925550060

+91 8925550061

info@digimarketresearch.com

cs@digimarketresearch.com

71/21, East Jones Road, Saidapet, Chennai - 15